About Us

Hello and Welcome!

I’m Ellen and I opened Sand ‘n’ Sea almost 10 years ago to help women and men find their best vacation style, but our boutique has grown to mean so much more than that to the hundreds of women and men who find their perfect fit here.

“Loved my experience and love, love, love my swimsuit. Ellen makes what I find a tedious task - fun and enjoyable” Rachel Mathias

Love. That’s the word we hear a lot from our amazing clients, who LOVE our boutique, LOVE their purchases, LOVE our staff, but most importantly, LOVE their fit.  After all, shopping for bras and swimwear can be challenging, to say the least. 

We’ve learned time and again from our customers that our no-pressure atmosphere and personalized shopping experience helps them leave with a look they love. With sizes from 30A to 44K, over 1000 bras in stock, 500 mix and match swim tops and bottoms, and our expertly trained and certified fitters always on the floor - you’ll find your perfect fit, guaranteed.

“Love this place, great staff and excellent customer service. Love the point system and love that the owner takes the time to adjust what I need to fit me better.”  Carolyn Biggs

I believe that fashion can be a source of empowerment. I believe we are each responsible for our own happiness, and each have the ability to truly accept ourselves as we are.  

If we can be a part of that journey for you, helping you to be confident and feel great in how you show up for the world, our mission is accomplished.

Get the fit you deserve, and look fabulous doing it! See you soon at the boutique,

Ellen Johnson, Proprietress
Sand‘n’Sea Boutique